Metallized Film Market by Material Type, End-use Industry, and Region,Global Forecast to 2023

The metallized film market is estimated at USD 2.20 billion in 2018 and is projected to reach USD 2.82 billion by 2023, at a CAGR of 5.09%. The market is driven by the wide use of metallized film in end-use industries, such as packaging and decorative.

Based on material, the polypropylene (PP) segment is estimated to account for the largest share of the metallized film market in 2018. PP metallized film is a good moisture barrier but poor oxygen barrier. This film is metallized to improve its barrier properties and to increase the shelf life of packed products. Owing to its resistance to chemicals and its low odor, this film is suitable for use in applications regulated under the FDA regulations. The use of PP metallized film in packaging application for products which require a long shelf life, such as food, bakery products, snacks, and candies, is driving the growth of this market. This film is also widely used in the electrical & electronics industry for communication equipment, timing circuit, and filter networks. These factors are the key drivers for the glass fiber metallized film market.

Aluminum metallized film is expected to be the largest segment, by metal, during the forecast period. Aluminum metallized film offers excellent barrier performance against water vapor & gases, good metal bond strength, glossy appearance, good lamination bond strength, and good thermal & mechanical properties. Aluminum metallized film is used in packaging for snacks, frozen foods, sweets and pastries, frozen desserts, coffee pouches, and so on. Stand-up pouches allow printing of high-quality, glossy graphics on the package, which makes them attractive and appealing to customers. Such factors are expected to drive the demand for aluminum metallized film in Europe.

Based on end-use industry, the packaging segment is estimated to account for the largest share of the metallized film market in 2018. Metallized film is used to add barrier property in the packaging of processed fruits and vegetables, beverages, snacks, coffee, and tobacco products. Packages using metallized film are formed into pouches, sacks, bag-in-box bags, or other types of packages. Owing to busy and hectic lifestyles, consumers opt for convenient mealtime solutions. This puts ready-to-eat meals in flexible packaging formats in a good position to take advantage of the current social and economic trend. Flexible packaging is the most cost-effective method to package, preserve, and distribute food, beverages, pharmaceuticals, and other products that need extended shelf life. These factors are expected to drive the demand for metallized film in the packaging industry.

The Europe metallized film market is expected to witness strong growth in the next five years. The major factor behind Europe’s high market share is the high demand for lightweight, consumer-friendly, and easy to handle products. Growing focus on sustainability, increased need for extended shelf life, rising standards of hygiene, and consumer focus on ease of use are the key drivers of the metallized film market in the region.

  • APAC metallized film market:
    The APAC metallized film market is projected to witness the highest growth from 2018 to 2023, mainly due to the rapid expansion of end-use industries such as food & beverages, healthcare, and cosmetics & toiletries. Factors such as rising disposable income, changing lifestyles, and growing middle-class population are expected to drive the demand for packaging, which, in turn, is expected to support the growth of the metallized film market. Moreover, the rising demand for ready-to-eat food, convenience food, and processed & semi-processed food offer growth opportunities for the metallized film market in APAC.
  • Higher metallized film values:
    However, the use of metallized film has certain drawbacks regarding product inspection, especially in food packaging. Metal detectors struggle to meet the specifications required by retailers/consumers when inspecting products in metallized film-coated pouches. This drawback limits the use of metallized film in food packaging applications.
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